NAIROBI, Kenya- Safaricom’s latest Sustainable Business Report reveals its impressive impact on Kenya’s economy, with the telecom giant contributing Sh983 billion and sustaining over 1.28 million jobs in the past financial year.
As Safaricom pivots to become Africa’s leading purpose-driven tech company by 2030, this 13th annual report highlights how the firm’s operations and its signature M-Pesa platform are reshaping Kenya’s economic and social landscape.
In the last financial year, Safaricom generated a substantial Sh562.2 billion through its operations, while its popular mobile money platform, M-Pesa, added Sh348 billion in social value.
Safaricom CEO Peter Ndegwa notes that these initiatives have positively impacted over 8 million Kenyans, supported by programs from the Safaricom and M-Pesa Foundations.
Ndegwa also highlighted the company’s efforts to increase gender representation, with women now holding 42.4pc of leadership roles within the organization.
This economic contribution aligns with Kenya’s ongoing focus on tech-driven economic growth, underscoring Safaricom’s expanding role in job creation and financial empowerment across the country.
Safaricom’s journey toward becoming a “TechCo” by 2030 hinges on its commitment to Environmental, Social, and Governance (ESG) principles, as outlined in the report.
These sustainable practices, Ndegwa explains, allow Safaricom to stay agile amid evolving business landscapes and meet the needs of customers while prioritizing environmental responsibility.
This transition to a tech-focused approach is expected to unlock opportunities for innovation, enhancing customer experience and helping Safaricom sustain its leadership in digital finance and connectivity across Africa.
Safaricom’s first sustainability report in 2012 paved the way for its current impact, as the company has now integrated nine of the 17 UN Sustainable Development Goals (SDGs) into its core strategies.
These SDG efforts have translated into impactful community initiatives, climate action through tree planting, renewable energy adoption, and commitments to diversity and inclusion.
Renewable energy is also at the heart of Safaricom’s sustainability goals. Today, 84 of its sites are solar-powered, and 1,052 of its grid-connected sites run on renewable sources.
This commitment supports Kenya’s wider green energy goals and cements Safaricom’s role as a leader in sustainable business practices.