NAIROBI, Kenya — Safaricom is redefining financial wellness with its newly launched Ziidi Money Market Fund (MMF), which has amassed a staggering Sh2.85 billion in assets within just one month.
Even more impressive? Over 450,000 users have already jumped aboard, signaling massive interest in this innovative investment platform.
Ziidi MMF enables customers to grow their money by earning daily interest directly from investments made via their M-PESA wallets.
In partnership with Standard Investment Bank and ALA Capital, we officially launched the Ziidi Money Market Fund (MMF), offering you a seamless way to invest and grow your wealth directly from your M-PESA wallets. With over 450,000 opt-ins and KES 2.85 billion in assets under…
While there’s no upper investment limit, Safaricom’s daily transaction cap of Sh500,000 and a per-transaction ceiling of Sh250,000 still apply—practical boundaries for safe and regulated financial transactions.
Safaricom’s CEO, Peter Ndegwa, explains, “Ziidi MMF is part of our vision to extend M-PESA beyond just payments. We want to empower our users by promoting financial wellness and inclusivity.”
Behind the scenes, the fund is managed by Standard Investment Bank (SIB) and ALA Capital Limited.
Their involvement promises robust returns and financial stability for investors.
SIB Founder James Wangunyu expressed optimism, stating, “We aim to deliver above-market returns while supporting Kenya’s economic development goals.”
This partnership ensures that the platform not only meets individual users’ needs but also aligns with the nation’s broader financial inclusion objectives.
As Kenya’s leading telco, Safaricom isn’t stopping at Ziidi MMF. The company has ambitious plans to roll out more solutions to bolster customer financial health and security.
The success of Ziidi MMF shows Safaricom’s commitment to innovation, blending accessible technology with savvy financial tools.
It’s clear they’re not just building an investment product—they’re shaping a culture of financial empowerment.
Safaricom’s Ziidi MMF has not only captured billions in assets but also the attention of over 450,000 users in just one month.
With a strong foundation in trusted partnerships and a clear commitment to financial growth, this initiative sets the bar high for investment platforms across Africa.
