NAIROBI, Kenya – The People’s Liberation Party (PLP), formerly known as the National Rainbow Alliance Party of Kenya (NARC Kenya), has unveiled new party officials in a high-profile rebranding event in Nairobi.
Asha Bashir has been confirmed as the party’s Secretary General, a key appointment as the party seeks to reposition itself in Kenya’s political landscape.
Speaking at the event, Bashir described the transition as a pivotal moment for both the party and the country.
“This is one of the most fundamental moments in our nation’s political journey. This movement started 17 years ago, and today, we are not just changing colors but ushering in a fresh vision for governance and constitutional change,” Bashir said.
Other officials announced include Kelvin Kile as the national deputy party leader, Ribathi Gichuke as the national organizing secretary, and Haniel Basilio as the party youth leader.
Party leader Martha Karua, a veteran politician and former justice minister, framed the rebranding as more than a cosmetic change, emphasizing its deeper significance.
“The People’s Liberation Party is a movement for all Kenyans who believe in justice, equality, and true democratic governance. Our rebrand is not just about a new name but about revitalizing the struggle for a better Kenya—one that upholds the rule of law, respects the rights of all citizens, and delivers real change; because change cannot wait,” read a statement posted on the party’s Facebook page.
While PLP has retained its signature flower symbol, its new official color—purple—was chosen as a rallying call for unity in a politically divided nation.
“We are seeing deep divisions in this country, but purple represents unity amid these challenges. We welcome all to join this movement,” Kile said.
The party leadership also paid tribute to Karua’s steadfast role in shaping its identity since its founding in 2006.
“This party has remained consistent in its values—transparency, accountability, and honesty—thanks to the leadership of Martha Karua, the people’s defender,” said one of the officials.
The rebranding event drew several high-profile politicians, including former Deputy President Rigathi Gachagua, former Vice President Kalonzo Musyoka, and Senators John Methu (Nyandarua) and Karungo wa Thang’wa (Kiambu).
