ELDORET, Kenya — President William Ruto today is set to launch the second phase of the National Youth Opportunities Towards Advancement (NYOTA) Project, a government initiative aimed at empowering young Kenyans in entrepreneurship.
The event, held at Eldoret Sports Club, also marked the disbursement of funds to the successful beneficiaries of the program.
According to the Ministry of Cooperatives, around 50,000 youth across multiple counties will receive Sh22,000 directly in their NYOTA mobile wallets.
In addition, each beneficiary will have Sh3,000 credited to their NSSF savings account, strengthening their financial security.
“This initiative is a critical step in equipping our youth with the resources and skills needed to thrive as entrepreneurs,” a ministry official said.
The disbursement will cover youth in Uasin Gishu, Elgeyo Marakwet, Nandi, Trans-Nzoia, Turkana, and West Pokot counties, with Nakuru scheduled to host similar events on January 9 and 12 for Nakuru, Narok, Bomet, Kericho, Baringo, Laikipia, Isiolo, and Samburu counties.
The NYOTA Project is part of the government’s broader strategy to promote youth employment and entrepreneurship, ensuring that young Kenyans are better positioned to contribute to the country’s economic growth.
