Crypto adoption is accelerating worldwide, with over 420 million people now owning digital assets, accounting for approximately 5pc of the global population.
Key takeaways
- Global crypto adoption has surged, with over 420 million people owning digital assets and crypto payments growing by more than 50pc in 2023.
- Platforms like Blum, Strike, Binance Pay, and Ripple are accelerating mainstream adoption through AI tools, multi-chain expansion, and seamless payment solutions.
- The evolution of decentralized exchanges and blockchain-based financial services is reshaping global finance, making crypto transactions more accessible and efficient.
The use of cryptocurrencies for payments has surged, with recent data indicating that over 60pc of crypto holders have used digital assets for transactions at least once.
In 2023 alone, crypto payment volumes grew by more than 50pc, driven by increased merchant adoption and improved infrastructure.
As blockchain technology continues to revolutionize finance, companies across the sector are racing to expand their services and bring crypto payments to the mainstream.
Blum, the renowned Telegram-based trading app with over 90 million users, is driving this transformation with a series of major updates as part of its 2025 growth strategy.
Blum has unveiled key enhancements designed to optimize the on-chain trading experience. These include AI-powered trading tools, expansion to web and mobile platforms, cross-chain functionality with Solana and BNB integration, and the highly anticipated Token Generation Event (TGE).
The TGE, set for spring 2025, introduces a native token with real utility. The airdrop eligibility criteria include 100K Blum Points (BP), 750 Meme Points (MP) or Proof of Activity (PoA), and two referrals.
Blum is also introducing AI-driven trading tools to enhance automation and user experience. These updates include a web-based token launcher, a mobile app, and expanded decentralized exchange (DEX) integrations.
The company evolving into a full-fledged decentralized exchange (DEX), with new functionalities rolling out in Q2 and Q3 of 2025. These include semi-custody wallets, an advanced trading terminal, and fiat on/off-ramp integration. Having transitioned from a “tap to earn” to a “trade to earn” model, Blum is refining its existing offerings while introducing innovative features.
The innovations will simplify token creation and promotion across social platforms such as X (formerly Twitter) and Telegram. Further strengthening its ecosystem, Blum has integrated Solana, allowing users to deposit and trade Solana-based tokens, with plans to extend support to BNB and other EVM-compatible chains.
Another notable player contributing to the rise of crypto adoption is Strike, a payments platform leveraging Bitcoin’s Lightning Network to facilitate instant, low-cost transactions. Strike has expanded its services globally, allowing users to send and receive Bitcoin payments seamlessly.
With its growing partnerships in the fintech industry, Strike is playing a crucial role in bridging traditional finance with decentralized solutions, further driving the mainstream acceptance of crypto transactions.
In addition to Blum and Strike, Binance Pay is also making strides in crypto adoption. Binance Pay enables users to make seamless cryptocurrency transactions with zero fees, allowing businesses worldwide to integrate digital payments.
By partnering with merchants and e-commerce platforms, Binance Pay is promoting the use of crypto in everyday purchases, further embedding digital assets into global finance.
Another key innovator in the space is Ripple, which is revolutionizing cross-border payments using blockchain technology.
Ripple’s payment network, powered by XRP, allows financial institutions to transfer funds quickly and cost-effectively. By providing an alternative to traditional banking systems, Ripple is driving mainstream adoption and positioning crypto as a viable solution for global remittances.
