NAIROBI, Kenya- Fidelity Shield Insurance has rolled out My Afya Shield, a health coverage product set to revolutionize healthcare access in Kenya.
This new initiative prioritizes preventive healthcare and promoting wellness among its members.
Comprehensive Benefits and Preventive Care
My Afya Shield offers a robust suite of benefits designed to cater to a wide range of health needs.
These include access to treatments, vaccines, counseling services, mental wellness support, rehabilitation services, and personalized wellness programs.
Significantly, it covers alcohol and drug abuse rehabilitation as a standard feature, along with regular health check-ups.
This comprehensive approach ensures that members receive holistic care tailored to their specific health requirements.
Underwritten by Fidelity Shield Insurance, this health coverage is made accessible through a digital platform that seamlessly connects members with a nationwide network of healthcare providers.
Seamless Digital Experience
The user-friendly digital interface of My Afya Shield allows members to initiate treatments, monitor benefits and limits in real-time, and easily locate and access care at healthcare providers.
It also offers the flexibility to add family members as dependents, streamlining the process of managing family health coverage.
The platform’s efficient claims processing and timely payments to healthcare providers significantly enhance the overall healthcare experience.
Additionally, My Afya Shield integrates with M-TIBA, a mobile wallet developed by partners including Kenya’s largest telco, Safaricom.
M-TIBA enables users to set aside funds for healthcare, which seamlessly integrates with My Afya Shield to grant benefits for Fidelity members and their dependents.
This integration amplifies the accessibility and convenience of healthcare services for users.
A Vision for the Future
Richard Marisin, Managing Director of Fidelity Shield Insurance, expressed his enthusiasm about the launch: “We are happy to introduce My Afya Shield as a health coverage product designed to address the evolving needs of our members. This launch solidifies our commitment to delivering comprehensive and technology-driven solutions for healthcare access.”
My Afya Shield leverages digital technology, allowing customers to conveniently apply for services online, eliminating the need for cumbersome paper forms.
This digital-first approach is expected to drive rapid adoption, enabling millions of Kenyans to gain comprehensive health coverage, including traditionally uninsured benefits like vaccinations, mental health support, counseling, and rehabilitation services.
