DIANI, Kenya — Kenyan entertainer DJ Lyta delivered a crowd-pulling performance as The BAG Summer Edition kicked off in Diani over the weekend, drawing thousands of revelers for a night of music, entertainment and beachside nightlife.
Held on Saturday, July 4, the opening day of the two-day lifestyle event transformed the coastal town into a vibrant party destination, attracting visitors from across Kenya and beyond.
The first day of the festival embraced a tropical theme, blending Caribbean-inspired music, beach culture and live entertainment in what organisers described as one of the biggest holiday experiences on the Coast.
DJ Lyta delivers nostalgic set
Having been announced weeks in advance as the headline act, DJ Lyta took to the decks with a nostalgic “Hot Grabba” set featuring a mix of dancehall, reggae, Afrobeat and classic party hits.
The performance kept the audience on its feet for hours, with fans singing along and dancing as the DJ seamlessly transitioned between genres.
Videos shared online showed a packed venue, with thousands of attendees waving their phones, cheering and embracing the high-energy atmosphere throughout the night.
Many partygoers described the performance as one of the highlights of the event, praising DJ Lyta’s ability to read the crowd and maintain the momentum from start to finish.
Social media buzz
The event quickly dominated social media, where attendees posted videos and photographs capturing the lively atmosphere, colourful lighting displays and packed dance floor.
Many users hailed the opening night as one of the Coast’s standout entertainment events of the year, with others describing DJ Lyta as one of Kenya’s most exciting live DJs.
The widespread online engagement further amplified the event’s visibility, with clips from the performance attracting thousands of views across digital platforms.
The BAG grows its entertainment brand
The BAG has continued to build its reputation as one of Kenya’s premium lifestyle and nightlife experiences by staging themed events that combine music, fashion and entertainment in popular destinations.
The Diani edition featured a curated line-up aimed at attracting both local and international visitors seeking a blend of beach tourism and live entertainment during the holiday season.
As the opening night concluded, attention shifted to the festival’s second day, with organisers promising more performances and experiences for attendees.
For DJ Lyta, the successful Diani appearance adds another milestone to an expanding performance calendar, reinforcing his growing profile within Kenya’s entertainment scene and cementing his place among the country’s leading party DJs.
