Roam Unveils E-bike Financing Scheme to Boost Clean Transport

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NAIROBI,Kenya–Roam  has taken a step toward cleaner transportation with the introduction of its first financing program for electric motorcycles.

The initiative, launched through a partnership between the electric mobility firm and microfinance provider Fortune Credit, aims to make electric motorcycles more accessible to both individuals and small businesses.

The program debuts with over 600 units of the Roam Air Gen 2, a locally assembled electric motorcycle designed for everyday use.

Riders can access the bike through a daily payment plan of Sh 527 over two years, after placing a deposit of Sh 25,000.

The cost covers not only the motorcycle but also insurance, basic health cover, and charging access.

Many riders and delivery companies have previously struggled to switch to electric vehicles due to the high upfront costs.

This initiative addresses that barrier, particularly for those in the informal sector who depend on motorcycles for their livelihoods.

“The partnership isn’t just about selling Roam Air, but it is about breaking systemic barriers,” said Habib Lukaya, Regional Sales Operations Manager at Roam.

“We’re enabling more riders and businesses to switch to electric, save money, and create jobs.”

Janet Kuteli, CEO of Fortune Credit, said the program is tailored to serve underserved riders.

“By offering affordable financing bundled with asset insurance, health insurance, and financial education, we’re not just enabling ownership, we’re building resilience.”

The project also receives support from the Green for Access Fund to reduce lending risks and expand access to clean technology solutions.

Phidel Kizito
Phidel Kizito
Phidel Kizito Odhiambo is a seasoned journalist and communications professional with over five years’ experience in storytelling across Kenya’s top newsrooms, including Capital FM, Standard Media, and Jedca Media. Skilled in digital journalism, strategic communications, and multimedia production, he excels at crafting impactful narratives on an array of beats, including business, tech, and sustainability.

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